On September 4th, the Google logo was changed to celebrate the discovery of the Buckminsterfullerene molecule.

When users clicked on the logo, it brought them to a google natural search for the term “buckyballs.”  Buckyballs, in case you don’t know or don’t have children, are little balls of magnets that you stick together and shape into anything you want.

Due to the unintentional promotion from Google search, sales of buckyballs sold 10,000 units or $250,000 in that one day alone. [via BetaNews]

Now imagine the income you could generate if you could capture the top spot for searches relating to your law practice area.